Partner With us- Visit Cowra Membership

Become a Visit Cowra member and help grow our visitor economy while gaining access to marketing, networking, promotion and industry opportunities.

Visit Cowra is the trading name of Cowra Tourism Corporation, we are a not-for-profit, membership-based organisation dedicated to destination marketing, visitor services, and product development across Cowra and the surrounding regions.

Our Membership base consists of almost 80 partners across Cowra and the surrounding regions. We are governed by a volunteer Board of Directors and principally funded by Cowra Council, supplemented by a membership structure, and commercial activities that include the operation of the Cowra Visitor Information Centre.

Now more than ever, we are focused on proactively growing the visitor economy. Tourism has the power to support local jobs, strengthen businesses, attract investment and transform regional communities, and we are committed to ensuring our region realises these opportunities for years to come.

MEMBER BENEFITS

When you become a Visit Cowra member, you’re investing in the collective marketing and promotion of the region while gaining access to a range of opportunities designed to help grow your business. Visit Cowra promotes members through destination marketing, visitor services, digital channels, events, industry development and regional partnerships. Let’s break that down a bit further;

• Increased exposure through Visit Cowra’s website, social media channels, e-newsletters, and network partners such as Visit NSW.
• Access to the Cowra Visitor Information Centre as a referral and booking point for visitors
• Inclusion in destination marketing campaigns and seasonal promotions
• Opportunity to feature in the Cowra Visitor Guide and other visitor publications at discounted rates
• Inclusion in regional media opportunities and PR activities
• Promotion through familiarisation programs, trade events and tourism expos
• Product and experience development support
• Industry workshops, training and online learning opportunities
• Networking events and collaboration opportunities with other local businesses
• Access to member-only image and marketing resources
• Event promotion and support
• Advocacy on behalf of the local tourism industry
• Opportunities to participate in regional partnerships and cooperative marketing activities
• Discounts and promotional opportunities through the Visitor Information Centre
• Greater visibility to visitors actively planning and booking their Cowra experience

Whether you’re an attraction, accommodation provider, café, retailer, tradesperson, professional service or community organisation, more visitors to the region means more potential customers for local businesses. Membership helps us attract those visitors together, creating a stronger destination and a stronger local economy for everyone.

HEAR FROM OUR MEMBERS

“Since becoming a member of Cowra Tourism Corporation, we have been provided various opportunities and levels of support that has increased our exposure, our sales and allowed us to investigate avenues to diversify our agritourism business. This all equates to more people through the gate and our online store” – Natalie Caruana of Glen Donald Estate 

“Since beginning our association with Cowra Tourism in 2021, Over and Above Photography has made significant in roads into markets that would not have otherwise been possible. Although we are not a tourism-based business, the exposure through their website, socials and print publications has increased audience and therefore sales by at least 50%. They offer a range of promotional strategies tailored to support individual businesses meet their specific needs. Our annual membership is an integral part of our marketing strategy.” – Andrew Briggs of Over and Above Photography 

“Anyone that gets the opportunity to become members of Cowra Tourism, should!  It is incredible value. Since becoming members we have had really solid exposure around Cowra which has converted to people through the door at the brewery from locals and tourists alike. The team are so proactive and supportive, always looking for ways to connect our business in to relevant networks. In addition, working with Cowra Tourism is never extra work for us – they take great initiative and do the legwork to promote our business” – Steph and Mike Coleman of Bulla Creek Brewing Co

“Our Cellar Door at Canowindra has received countless visitors who mention that they heard about us from Cowra Tourism. The friendly, down-to-earth staff are a great service to the members and to the whole region, especially Canowindra. Membership is good value and essential for any Cowra & Canowindra tourism business.” – Sam Statham of Rosnay Organic.

“Being a member of Cowra Tourism has been immensely beneficial for La Paloma Farm. The exposure through their network has significantly boosted our bookings for glamping, our tiny home accommodation, and camping options. Their promotional strategies have effectively highlighted our unique offerings, bringing more visitors to experience the beauty and tranquillity of our farm. The support and opportunities provided by Cowra Tourism are invaluable to our continued success. ” – Steph Bacon of La Paloma Farm